“Your Xfinity bill is getting simpler”

I received several of these messages, explaining that my billing date may change (or may not) and, as the title says, that my bill “would be getting simpler”.

It was, in fact, the title of every communication regarding this change of billing date.

But it was never explained how my bill would be actually getting simpler.  Indeed, changing my service billing date only complicates my billing; it has zero effect on simplifying it.

I’m genuinely curious:  How is my bill simpler?  Is the text bigger?  Are there fewer lines (i.e., less actual information) on my bill?

I know, I know — it’s just random marketing talk.  No one holds Comcast/Xfinity to anything they say.

But I’m genuinely interested in why someone would title an email “Your billing is getting simpler” with the only explanation being that my service date may or may not randomly change for no explanation at all.