lowering bill

I have been a loyal customer and pay my bill on time. I had a package contract expire on 12/31 and my bill went up 46 dollars. I called twice and was told the only way my bill could be reduced is if I drastically cut my channels and internet speed. The best the person on the phone can do is to save me 5 dollars a month. I am very frustrated and am planning on looking at other companies for my internet and tv service. It is both disappointing and frustrating to be made to feel that a company cares more about new customers instead of retaining existing customers.